From Click to Bet: Tracing the User Journey in Modern iGaming Platforms
The user journey in iGaming platforms begins with a single click and continues through a series of strategic steps. Each stage—registration, onboarding, gameplay, and retention—is designed to guide players smoothly through the platform while maintaining high levels of engagement. Behind every button and bonus is a system built to anticipate needs, reduce friction, and keepContinue reading From Click to Bet: Tracing the User Journey in Modern iGaming Platforms